{"id":47791,"date":"2021-05-24T08:00:44","date_gmt":"2021-05-24T06:00:44","guid":{"rendered":"https:\/\/cronuts.digital\/identificar-expert-marqueting-digital\/"},"modified":"2026-07-14T09:21:20","modified_gmt":"2026-07-14T07:21:20","slug":"identificar-expert-marqueting-digital","status":"publish","type":"post","link":"https:\/\/cronuts.digital\/ca\/identificar-expert-marqueting-digital\/","title":{"rendered":"Com identificar un expert en m\u00e0rqueting digital?"},"content":{"rendered":"

Trobar un veritable expert en m\u00e0rqueting digital s’ha tornat una tasca complicada. No \u00e9s cap secret que el sector est\u00e0 en plena expansi\u00f3, ja que la situaci\u00f3 generada pel COVID-19 no ha fet m\u00e9s que accelerar la necessitat (ja existent) que qualsevol negoci, per sobreviure, compti amb pres\u00e8ncia a internet. Aix\u00ed, la revista Marketing Week<\/a> assegura que, el 2020, disciplines com el Paid Social Media o l’Ad Serving van incrementar la seva demanda un 116,4% i 84,6%, respectivament.<\/p>\n

El gran creixement de la demanda tamb\u00e9 ha generat un increment del nombre de persones interessades a oferir aquest tipus de serveis. No obstant aix\u00f2, compte, no tot (ni tots) valen al m\u00f3n del m\u00e0rqueting digital. Molts clients de Cronuts Digital van a nosaltres despr\u00e9s d’haver tingut una experi\u00e8ncia negativa amb algun professional o ag\u00e8ncia que afirmava poder oferir aquest tipus de serveis i que finalment van acabar defraudant els seus clients.<\/p>\n

Per evitar que a tu tamb\u00e9 te la juguin a l’hora de contractar la creaci\u00f3 de la teva web o el desplegament dels teus anuncis a les xarxes socials, aqu\u00ed et deixem una s\u00e8rie d’aspectes que et poden donar pistes sobre la professionalitat dels teus prove\u00efdors de m\u00e0rqueting digital . Dit d’una altra manera, si la persona que gestiona la teva marca no compleix aquests punts, pensa a estr\u00e8nyer-li les femelles o, millor, comen\u00e7a a buscar nou partner.<\/p>\n

Tot comen\u00e7a pels objectius.<\/h2>\n

Parlem de m\u00e0rqueting, de vendes o de sortir a c\u00f3rrer cada mat\u00ed, tot el que fem, i m\u00e9s si \u00e9s relacionat amb el nostre negoci, ha de perseguir uns objectius. No serveix de res llan\u00e7ar una campanya a Instagram Stories si el nostre objectiu \u00e9s assolir un p\u00fablic s\u00e8nior.<\/p>\n

Aix\u00ed, la primera pregunta que t’hauria de llan\u00e7ar el teu prove\u00efdor de m\u00e0rqueting digital ha d’anar adre\u00e7ada a con\u00e8ixer els objectius de negoci que est\u00e0s perseguint. Busques generar notorietat? Atreure persones a la teva web? Convertir a trav\u00e9s d’Instagram Shopping? Sigui quina sigui assegura’t que l’estrat\u00e8gia que et planteja un expert en m\u00e0rqueting digital vagi sempre alineada amb aquest.<\/p>\n

No ens oblidem dels KPIs.<\/h3>\n

Per\u00f2, com et pots assegurar que l’estrat\u00e8gia veritablement persegueix els teus objectius? \u00c9s aqu\u00ed on entren els KPIs. Els KPI s\u00f3n els indicadors que ens permetran avaluar si les accions de m\u00e0rqueting que duem a terme han estat reeixides en la consecuci\u00f3 dels teus objectius. Per exemple, si ens proposem augmentar l’engagement del nostre p\u00fablic a la plataforma Facebook, els diferents KPI que assignarem a aquest projecte podran ser alguns com el nombre de likes per publicaci\u00f3 o el percentatge de comentaris positius respecte al total als nostres posts.<\/p>\n

En definitiva, els KPI s\u00f3n el mesurador que mostrar\u00e0 si els nostres esfor\u00e7os van en bona direcci\u00f3. Si un expert en m\u00e0rqueting digital et parla d’objectius, per\u00f2 no els aterra a KPI… aqu\u00ed hi ha gat tancat.<\/p>\n

El treball anterior es t\u00e9 en compte.<\/h2>\n

Des que un negoci comen\u00e7a, comen\u00e7a a generar una percepci\u00f3 a les persones. B\u00e9 sigui pel seu naming, color corporatiu o productes o serveis que ofereix tot projecte t\u00e9 una hist\u00f2ria, i un veritable expert en m\u00e0rqueting digital ha de con\u00e8ixer-la i saber aprofitar-la. A m\u00e9s a m\u00e9s del passat d’una companyia, en treballar amb un client, un bon expert en m\u00e0rqueting sabr\u00e0 que \u00e9s indispensable con\u00e8ixer a fons la seva compet\u00e8ncia.<\/p>\n

Queda’t amb el que et demani context.<\/h3>\n

\u00c9s molt com\u00fa trobar-se amb ag\u00e8ncies de m\u00e0rqueting que, per no amarar-se del passat dels seus clients, els fan propostes que repeteixen estrat\u00e8gies passades. No s\u00f3n poques vegades les que clients ens han dit: \u00abEstic buscant ag\u00e8ncia perqu\u00e8 l’anterior nom\u00e9s em proposava coses que jo ja havia fet\u00bb o \u00abDoncs no ve i em presenta la mateixa estrat\u00e8gia que segueix la meva compet\u00e8ncia\u00bb.<\/p>\n

Per evitar la mort per repetici\u00f3, un veritable expert en m\u00e0rqueting digital insistir\u00e0 a xopar-se del context dels seus clients.<\/p>\n

Formats i plataformes amb justificaci\u00f3.<\/h2>\n

\u00c9s tamb\u00e9 for\u00e7a habitual trobar professionals que ofereixen als seus clients el seu fam\u00f3s \u00absota, cavall i rei\u00bb, \u00e9s a dir, que es limiten a recomanar posicionar-se en les dues plataformes que ells saben manejar, sense importar si, per exemple, el p\u00fablic objectiu es troba-hi o no. Un expert en m\u00e0rqueting digital oferir\u00e0 arguments s\u00f2lids sobre per qu\u00e8 posicionar-se en un costat o en un altre o per qu\u00e8 emprar un i no un altre format, i no tindr\u00e0 por d’escoltar altres punts de vista per tal que el client aconsegueixi millors resultats.<\/p>\n

Propostes dactualitat. S\u00ed, gr\u00e0cies.<\/h3>\n

Igual que una gestoria ha d’estar al dia de totes les novetats jur\u00eddiques que afecten els seus clients, un professional del m\u00e0rqueting digital ha de tenir sempre un ull posat a les tend\u00e8ncies i novetats que afectin el m\u00f3n de la comunicaci\u00f3 digital. Per\u00f2 no nom\u00e9s aix\u00f2! A m\u00e9s d’estar al dia, un veritable consultor de m\u00e0rqueting ha de bussejar per qualsevol nova eina de cara a, a m\u00e9s de con\u00e8ixer-la, poder implementar-la als seus clients, tot aix\u00f2 amb coneixement de causa.<\/p>\n

En un m\u00f3n com el del m\u00e0rqueting, on tot canvia cont\u00ednuament, la capacitat de seguir l’actualitat i saber fer que els teus clients s’hi desenvolupin \u00e9s potser una de les claus que garanteixen que ser un bon professional del m\u00e0rqueting.<\/p>\n

(Per predicar amb l’exemple, aqu\u00ed et deixem alguns articles que hem escrit sobre temes fresquets com s\u00f3n els Core Web Vitals<\/a> o la possibilitat d’anunciar-se a TikTok)<\/a><\/p>\n

Sempre millorant.<\/h2>\n

Tot bon professional ha de cercar sempre millorar l’exercici dels seus projectes. Recordes quan parlem de KPI? Doncs no n’hi ha prou \u00fanicament amb definir-los, sin\u00f3 revisar-los de manera peri\u00f2dica per veure com evolucionen i poder proposar accions que ajudin a millorar-ne el rendiment. Per exemple, si en el nostre objectiu per millorar l’engagement del nostre p\u00fablic a Facebook observem com el KPI referent a la quantitat de comentaris positius evoluciona de manera correcta, per\u00f2 el relacionat amb el nombre de likes per publicaci\u00f3 est\u00e0 estancat, gr\u00e0cies a haver revisat aquests , podrem canviar d’estrat\u00e8gia i provar si aquest canvi genera que el nostre p\u00fablic comenci a regalar-nos m\u00e9s polzes cap amunt.<\/p>\n

De regal, uns propers passos.<\/h3>\n

Finalment, un expert en m\u00e0rqueting digital sap que un projecte finalitza sempre proposant a client propers passos. No fer-ho \u00e9s com emp\u00e8nyer la bici d’alg\u00fa que no sap lluitar i no dir-li com moure els peus. Assegureu-vos de demanar al vostre prove\u00efdor de m\u00e0rqueting quines properes accions podeu implementar a la web que acabeu de crear o respecte a la campanya d’ads que est\u00e0 en actiu.<\/p>\n

Un estudio de Deloitte (2025) confirma que las empresas con estrategia de marketing digital madura son un 23% más rentables que sus competidores. — Fuente: Deloitte, Digital Maturity Report, 2025<\/em><\/p>\n

Resumint…<\/h2>\n

El m\u00f3n del m\u00e0rqueting digital no para de cr\u00e9ixer, i, amb ell, el nombre de persones que ofereixen serveis relacionats per\u00f2 que poden no estar a l’al\u00e7ada dels clients. El que diferencia un veritable expert en m\u00e0rqueting digital \u00e9s que aquest sempre comen\u00e7ar\u00e0 un projecte definint uns objectius i, no ens oblidem, els seus KPIs; s’interessar\u00e0 per l’hist\u00f2ric del teu negoci aix\u00ed com la compet\u00e8ncia a qu\u00e8 batre; no limitar\u00e0 les seves propostes a un parell de plataformes que controla, sin\u00f3 que sempre proposar\u00e0 eines i estrat\u00e8gies noves i, finalment, mai no deixar\u00e0 passar una oportunitat de millorar els teus resultats i els de la teva companyia.<\/p>\n

Si cerques un equip d’experts en negocis digitals que compleixin amb aquests punts, aqu\u00ed et deixem el nostre formulari de contacte<\/a> .<\/p>\n

Per seguir informant-te sobre aquest tema i molts m\u00e9s, pots consultar altres articles al nostre blog<\/a> d’actualitat.<\/p>\n

Si t’ha agradat aquest article, el pots compartir fent clic a les icones que trobar\u00e0s m\u00e9s avall, segur que tens coneguts als que els agradar\u00e0 tant com a tu.<\/p>\n","protected":false},"excerpt":{"rendered":"

El m\u00f3n del m\u00e0rqueting digital no para de cr\u00e9ixer, i, amb ell, el nombre de persones que ofereixen serveis relacionats per\u00f2 que poden no estar a l’al\u00e7ada dels clients. El que diferencia un veritable expert en m\u00e0rqueting digital \u00e9s que aquest sempre comen\u00e7ar\u00e0 un projecte definint uns objectius i, no ens oblidem, els seus KPIs; s’interessar\u00e0 per l’hist\u00f2ric del teu negoci aix\u00ed com la compet\u00e8ncia a qu\u00e8 batre; no limitar\u00e0 les seves propostes a un parell de plataformes que controla, sin\u00f3 que sempre proposar\u00e0 eines i estrat\u00e8gies noves i, finalment, mai no deixar\u00e0 passar una oportunitat de millorar els teus resultats i els de la teva companyia.<\/p>\n","protected":false},"author":6,"featured_media":72905,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","schema_jsonld":""},"categories":[1],"tags":[],"class_list":["post-47791","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categoria"],"acf":[],"yoast_head":"\nCom identificar un expert en m\u00e0rqueting digital?<\/title>\n<meta name=\"description\" content=\"Coneix el que diferencia un veritable expert en m\u00e0rqueting digital perqu\u00e8 confi\u00efs la teva marca a un professional a l'al\u00e7ada del teu negoci.\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Com identificar un expert en m\u00e0rqueting digital?\" \/>\n<meta property=\"og:description\" content=\"Coneix el que diferencia un veritable expert en m\u00e0rqueting digital perqu\u00e8 confi\u00efs la teva marca a un professional a l'al\u00e7ada del teu negoci.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cronuts.digital\/ca\/identificar-expert-marqueting-digital\/\" \/>\n<meta property=\"og:site_name\" content=\"CRONUTS.DIGITAL\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/cronutsdigital\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-05-24T06:00:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-14T07:21:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cronuts.digital\/wp-content\/uploads\/2021\/05\/Experto-en-marketing-digital-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"2000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Albert Puig Nav\u00e0s\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@cronuts_digital\" \/>\n<meta name=\"twitter:site\" content=\"@cronuts_digital\" \/>\n<meta name=\"twitter:label1\" content=\"Escrit per\" \/>\n\t<meta name=\"twitter:data1\" content=\"Albert Puig Nav\u00e0s\" \/>\n\t<meta name=\"twitter:label2\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minuts\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/identificar-expert-marqueting-digital\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/identificar-expert-marqueting-digital\\\/\"},\"author\":{\"name\":\"Albert Puig Nav\u00e0s\",\"@id\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/#\\\/schema\\\/person\\\/971527c4cdc5d61902fd5996aa335e53\"},\"headline\":\"Com identificar un expert en m\u00e0rqueting digital?\",\"datePublished\":\"2021-05-24T06:00:44+00:00\",\"dateModified\":\"2026-07-14T07:21:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/identificar-expert-marqueting-digital\\\/\"},\"wordCount\":1416,\"publisher\":{\"@id\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/identificar-expert-marqueting-digital\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/cronuts.digital\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/portada-47791.webp\",\"articleSection\":[\"Sin categor\u00eda\"],\"inLanguage\":\"ca\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/identificar-expert-marqueting-digital\\\/\",\"url\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/identificar-expert-marqueting-digital\\\/\",\"name\":\"Com identificar un expert en m\u00e0rqueting digital?\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/identificar-expert-marqueting-digital\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/identificar-expert-marqueting-digital\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/cronuts.digital\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/portada-47791.webp\",\"datePublished\":\"2021-05-24T06:00:44+00:00\",\"dateModified\":\"2026-07-14T07:21:20+00:00\",\"description\":\"Coneix el que diferencia un veritable expert en m\u00e0rqueting digital perqu\u00e8 confi\u00efs la teva marca a un professional a l'al\u00e7ada del teu negoci.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/identificar-expert-marqueting-digital\\\/#breadcrumb\"},\"inLanguage\":\"ca\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/cronuts.digital\\\/ca\\\/identificar-expert-marqueting-digital\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/identificar-expert-marqueting-digital\\\/#primaryimage\",\"url\":\"https:\\\/\\\/cronuts.digital\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/portada-47791.webp\",\"contentUrl\":\"https:\\\/\\\/cronuts.digital\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/portada-47791.webp\",\"width\":1200,\"height\":630,\"caption\":\"Com identificar un expert en m\u00e0rqueting digital?\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/identificar-expert-marqueting-digital\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/consultora-de-marqueting-digital-per-escalar-negocis\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Continguts\",\"item\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/category\\\/continguts\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Com identificar un expert en m\u00e0rqueting digital?\",\"item\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/wp-json\\\/wp\\\/v2\\\/posts\\\/47791\\\/\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/#website\",\"url\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/\",\"name\":\"CRONUTS.DIGITAL\",\"description\":\"CRONUTS.DIGITAL es una consultora de crecimiento que redise\u00f1a el sistema digital de empresas que ya no pueden permitirse seguir igual.\",\"publisher\":{\"@id\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/#organization\"},\"alternateName\":\"Cronuts Digital\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ca\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/#organization\",\"name\":\"CRONUTS.DIGITAL\",\"alternateName\":\"Cronuts Digital\",\"url\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/cronuts.digital\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/cronuts_digital_logo-1.jpeg\",\"contentUrl\":\"https:\\\/\\\/cronuts.digital\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/cronuts_digital_logo-1.jpeg\",\"width\":200,\"height\":200,\"caption\":\"CRONUTS.DIGITAL\"},\"image\":{\"@id\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/cronutsdigital\\\/\",\"https:\\\/\\\/x.com\\\/cronuts_digital\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/cronuts-digital\\\/\",\"https:\\\/\\\/www.tiktok.com\\\/@cronuts.digital\",\"https:\\\/\\\/www.instagram.com\\\/cronuts.digital\\\/\",\"https:\\\/\\\/www.youtube.com\\\/@cronutsdigital\",\"https:\\\/\\\/es.linkedin.com\\\/company\\\/cronuts-digital\",\"https:\\\/\\\/www.sortlist.es\\\/agency\\\/cronuts-digital\",\"https:\\\/\\\/ranking-empresas.eleconomista.es\\\/CRONUTS-DIGITAL.html\",\"https:\\\/\\\/www.paginasamarillas.es\\\/f\\\/barcelona\\\/cronuts-digital-consultora-digital_231565169_000000001.html\"],\"description\":\"Agencia de Growth Marketing en Barcelona. Dise\u00f1amos, ejecutamos y escalamos sistemas de crecimiento digital medibles para PYMEs y empresas B2B.\",\"email\":\"info@cronuts.digital\",\"telephone\":\"+34722525769\",\"legalName\":\"CRONUTS DIGITAL, S.L.\",\"foundingDate\":\"2018\",\"vatID\":\"B67049718\",\"taxID\":\"B67049718\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"15\",\"maxValue\":\"20\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/#\\\/schema\\\/person\\\/971527c4cdc5d61902fd5996aa335e53\",\"name\":\"Albert Puig Nav\u00e0s\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/583d07f3f1036f58d0e44e873586278b582179a16b27a5b3951504e9ee001c06?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/583d07f3f1036f58d0e44e873586278b582179a16b27a5b3951504e9ee001c06?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/583d07f3f1036f58d0e44e873586278b582179a16b27a5b3951504e9ee001c06?s=96&d=mm&r=g\",\"caption\":\"Albert Puig Nav\u00e0s\"},\"description\":\"Emprendedor digital y estratega de producto con m\u00e1s de una d\u00e9cada de experiencia liderando la transformaci\u00f3n digital. Cofundador de CRONUTS.DIGITAL y de Traspaso Dental. Profesor en ISDI e IED, donde forma a los l\u00edderes digitales del futuro en inteligencia artificial y growth marketing.\",\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/albertpuignavas-ia\\\/\"],\"url\":\"https:\\\/\\\/cronuts.digital\\\/ca\\\/author\\\/albert\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Com identificar un expert en m\u00e0rqueting digital?","description":"Coneix el que diferencia un veritable expert en m\u00e0rqueting digital perqu\u00e8 confi\u00efs la teva marca a un professional a l'al\u00e7ada del teu negoci.","robots":{"index":"noindex","follow":"follow"},"og_locale":"ca_ES","og_type":"article","og_title":"Com identificar un expert en m\u00e0rqueting digital?","og_description":"Coneix el que diferencia un veritable expert en m\u00e0rqueting digital perqu\u00e8 confi\u00efs la teva marca a un professional a l'al\u00e7ada del teu negoci.","og_url":"https:\/\/cronuts.digital\/ca\/identificar-expert-marqueting-digital\/","og_site_name":"CRONUTS.DIGITAL","article_publisher":"https:\/\/www.facebook.com\/cronutsdigital\/","article_published_time":"2021-05-24T06:00:44+00:00","article_modified_time":"2026-07-14T07:21:20+00:00","og_image":[{"width":2000,"height":2000,"url":"https:\/\/cronuts.digital\/wp-content\/uploads\/2021\/05\/Experto-en-marketing-digital-1.jpg","type":"image\/jpeg"}],"author":"Albert Puig Nav\u00e0s","twitter_card":"summary_large_image","twitter_creator":"@cronuts_digital","twitter_site":"@cronuts_digital","twitter_misc":{"Escrit per":"Albert Puig Nav\u00e0s","Temps estimat de lectura":"7 minuts"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/cronuts.digital\/ca\/identificar-expert-marqueting-digital\/#article","isPartOf":{"@id":"https:\/\/cronuts.digital\/ca\/identificar-expert-marqueting-digital\/"},"author":{"name":"Albert Puig Nav\u00e0s","@id":"https:\/\/cronuts.digital\/ca\/#\/schema\/person\/971527c4cdc5d61902fd5996aa335e53"},"headline":"Com identificar un expert en m\u00e0rqueting digital?","datePublished":"2021-05-24T06:00:44+00:00","dateModified":"2026-07-14T07:21:20+00:00","mainEntityOfPage":{"@id":"https:\/\/cronuts.digital\/ca\/identificar-expert-marqueting-digital\/"},"wordCount":1416,"publisher":{"@id":"https:\/\/cronuts.digital\/ca\/#organization"},"image":{"@id":"https:\/\/cronuts.digital\/ca\/identificar-expert-marqueting-digital\/#primaryimage"},"thumbnailUrl":"https:\/\/cronuts.digital\/wp-content\/uploads\/2026\/07\/portada-47791.webp","articleSection":["Sin categor\u00eda"],"inLanguage":"ca"},{"@type":"WebPage","@id":"https:\/\/cronuts.digital\/ca\/identificar-expert-marqueting-digital\/","url":"https:\/\/cronuts.digital\/ca\/identificar-expert-marqueting-digital\/","name":"Com identificar un expert en m\u00e0rqueting digital?","isPartOf":{"@id":"https:\/\/cronuts.digital\/ca\/#website"},"primaryImageOfPage":{"@id":"https:\/\/cronuts.digital\/ca\/identificar-expert-marqueting-digital\/#primaryimage"},"image":{"@id":"https:\/\/cronuts.digital\/ca\/identificar-expert-marqueting-digital\/#primaryimage"},"thumbnailUrl":"https:\/\/cronuts.digital\/wp-content\/uploads\/2026\/07\/portada-47791.webp","datePublished":"2021-05-24T06:00:44+00:00","dateModified":"2026-07-14T07:21:20+00:00","description":"Coneix el que diferencia un veritable expert en m\u00e0rqueting digital perqu\u00e8 confi\u00efs la teva marca a un professional a l'al\u00e7ada del teu negoci.","breadcrumb":{"@id":"https:\/\/cronuts.digital\/ca\/identificar-expert-marqueting-digital\/#breadcrumb"},"inLanguage":"ca","potentialAction":[{"@type":"ReadAction","target":["https:\/\/cronuts.digital\/ca\/identificar-expert-marqueting-digital\/"]}]},{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/cronuts.digital\/ca\/identificar-expert-marqueting-digital\/#primaryimage","url":"https:\/\/cronuts.digital\/wp-content\/uploads\/2026\/07\/portada-47791.webp","contentUrl":"https:\/\/cronuts.digital\/wp-content\/uploads\/2026\/07\/portada-47791.webp","width":1200,"height":630,"caption":"Com identificar un expert en m\u00e0rqueting digital?"},{"@type":"BreadcrumbList","@id":"https:\/\/cronuts.digital\/ca\/identificar-expert-marqueting-digital\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/cronuts.digital\/ca\/consultora-de-marqueting-digital-per-escalar-negocis\/"},{"@type":"ListItem","position":2,"name":"Continguts","item":"https:\/\/cronuts.digital\/ca\/category\/continguts\/"},{"@type":"ListItem","position":3,"name":"Com identificar un expert en m\u00e0rqueting digital?","item":"https:\/\/cronuts.digital\/ca\/wp-json\/wp\/v2\/posts\/47791\/"}]},{"@type":"WebSite","@id":"https:\/\/cronuts.digital\/ca\/#website","url":"https:\/\/cronuts.digital\/ca\/","name":"CRONUTS.DIGITAL","description":"CRONUTS.DIGITAL es una consultora de crecimiento que redise\u00f1a el sistema digital de empresas que ya no pueden permitirse seguir igual.","publisher":{"@id":"https:\/\/cronuts.digital\/ca\/#organization"},"alternateName":"Cronuts Digital","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/cronuts.digital\/ca\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ca"},{"@type":"Organization","@id":"https:\/\/cronuts.digital\/ca\/#organization","name":"CRONUTS.DIGITAL","alternateName":"Cronuts Digital","url":"https:\/\/cronuts.digital\/ca\/","logo":{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/cronuts.digital\/ca\/#\/schema\/logo\/image\/","url":"https:\/\/cronuts.digital\/wp-content\/uploads\/2025\/09\/cronuts_digital_logo-1.jpeg","contentUrl":"https:\/\/cronuts.digital\/wp-content\/uploads\/2025\/09\/cronuts_digital_logo-1.jpeg","width":200,"height":200,"caption":"CRONUTS.DIGITAL"},"image":{"@id":"https:\/\/cronuts.digital\/ca\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/cronutsdigital\/","https:\/\/x.com\/cronuts_digital","https:\/\/www.linkedin.com\/company\/cronuts-digital\/","https:\/\/www.tiktok.com\/@cronuts.digital","https:\/\/www.instagram.com\/cronuts.digital\/","https:\/\/www.youtube.com\/@cronutsdigital","https:\/\/es.linkedin.com\/company\/cronuts-digital","https:\/\/www.sortlist.es\/agency\/cronuts-digital","https:\/\/ranking-empresas.eleconomista.es\/CRONUTS-DIGITAL.html","https:\/\/www.paginasamarillas.es\/f\/barcelona\/cronuts-digital-consultora-digital_231565169_000000001.html"],"description":"Agencia de Growth Marketing en Barcelona. Dise\u00f1amos, ejecutamos y escalamos sistemas de crecimiento digital medibles para PYMEs y empresas B2B.","email":"info@cronuts.digital","telephone":"+34722525769","legalName":"CRONUTS DIGITAL, S.L.","foundingDate":"2018","vatID":"B67049718","taxID":"B67049718","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"15","maxValue":"20"}},{"@type":"Person","@id":"https:\/\/cronuts.digital\/ca\/#\/schema\/person\/971527c4cdc5d61902fd5996aa335e53","name":"Albert Puig Nav\u00e0s","image":{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/secure.gravatar.com\/avatar\/583d07f3f1036f58d0e44e873586278b582179a16b27a5b3951504e9ee001c06?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/583d07f3f1036f58d0e44e873586278b582179a16b27a5b3951504e9ee001c06?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/583d07f3f1036f58d0e44e873586278b582179a16b27a5b3951504e9ee001c06?s=96&d=mm&r=g","caption":"Albert Puig Nav\u00e0s"},"description":"Emprendedor digital y estratega de producto con m\u00e1s de una d\u00e9cada de experiencia liderando la transformaci\u00f3n digital. Cofundador de CRONUTS.DIGITAL y de Traspaso Dental. Profesor en ISDI e IED, donde forma a los l\u00edderes digitales del futuro en inteligencia artificial y growth marketing.","sameAs":["https:\/\/www.linkedin.com\/in\/albertpuignavas-ia\/"],"url":"https:\/\/cronuts.digital\/ca\/author\/albert\/"}]}},"_links":{"self":[{"href":"https:\/\/cronuts.digital\/ca\/wp-json\/wp\/v2\/posts\/47791","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cronuts.digital\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cronuts.digital\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cronuts.digital\/ca\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/cronuts.digital\/ca\/wp-json\/wp\/v2\/comments?post=47791"}],"version-history":[{"count":0,"href":"https:\/\/cronuts.digital\/ca\/wp-json\/wp\/v2\/posts\/47791\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cronuts.digital\/ca\/wp-json\/wp\/v2\/media\/72905"}],"wp:attachment":[{"href":"https:\/\/cronuts.digital\/ca\/wp-json\/wp\/v2\/media?parent=47791"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cronuts.digital\/ca\/wp-json\/wp\/v2\/categories?post=47791"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cronuts.digital\/ca\/wp-json\/wp\/v2\/tags?post=47791"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}