Web design and development
Nowadays, it is not enough to design attractive websites. You have to design websites that are useful, intuitive, well positioned and that help you to
Digital Analytics
We help you empower your business by identifying actionable insights about your consumers, industry, products and regions. All based on real-time and accurate data. We provide the right tools and services to help your company measure and optimise your digital marketing strategy. Moreover, we help you define a measurement plan to qualify and quantify all your actions and KPIs to grow your business.
digital analytics
How do we approach
digital analytics?
Phase 1
Insights research
We help you gain insights to evaluate your business in terms of performance, competitors and product category analyses across all digital platforms.
Phase 2
General analysis
Digital analytics include omni-channel analytics, web analytics, social media analytics, digital ROI improvements, market research and social listening. Knowing how to extract and interpret these data is vital to optimise the profitability of any digital business.
Phase 3
Defining your customer
It is key to define an appropriate and successful digital marketing strategy.
Phase 4
Digital tools
User tests, surveys, navigation tracking, multivariate tests and web analytics among others are some of the tools we use on a regular basis to understand how to make our clients' digital marketing investment more effective and worthy.
Phase 5
Implementation of learnings
Our analyses enable us to uncover new possibilities both online and in terms of positioning and branding. The last two are indicators of possible process improvements that, while far from digital, have a significant impact on the profitability of the business.
find out how we work
Our Digital Analytics Services
Our approach is based on data that we translate into easy-to-interpret reports. We like simplicity.
We share reports with our clients monthly or quarterly, to communicate the state of the business in real-time.
We help you define the metrics that are essential to your business objectives. There are many metrics, but we know that not all of them are relevant and suitable.
That’s why we work with you to validate your objectives, track performance and report the metrics that best capture the achievement of your business goals.
Our web analytics services help you quantify your investment and return on investment (ROI).
You’ll be able to see exactly where your advertising investment is going for every channel, as well as the return in each channel.
digital analytics influence
What could it mean for your business?
We don’t just look at web traffic, we measure conversions and the specific channels where these conversions occur.
We also track and analyse data from each channel, such as your PPC strategy, SEO, SEM, Display Ads and social media efforts.
By getting a 360-degree view, we can optimise your digital marketing campaigns and above all, keep you informed about the next steps for ROI optimisation.
360º digital agency
What else can we do for you?
Dashboards and Data Visualization
A dashboard is a graphic representation of the most important information and KPIs. Dashboards provide an accessible way to see and understand trends, outliers and
UX/UI Design
UX – User Experience We create minimalist usability and digital design proposals. We focus on understanding user needs and aligning them with your business objectives.
Need a digital consultant?
We can help you to make the digital channel your main source of acquisition through an omnichannel strategy.