Web design and development
Nowadays, it is not enough to design attractive websites. You have to design websites that are useful, intuitive, well positioned and that help you to
Digital Analytics
We help you empower your business by identifying actionable insights about your consumer, industry, products and regions based on real time and accurate data. We provide the right tools and services to help your company measure and optimise your digital marketing strategy. Moreover, we help you define a measurement plan to qualify and quantify all your actions and KPIs to grow your business.
digital analytics
How do we approach
digital analytics?
Phase 1
Insights research
We help you discover insights to evaluate your business in terms of performance, competitor analysis and product category analysis across all digital platforms.
Phase 2
General analysis
Digital analytics include omni-channel analytics, web analytics, social media analytics, digital ROI improvement, market research and social listening. Knowing how to extract and interpret this data is vital to optimise the profitability of any digital business.
Phase 3
Defining your consumer
It is key to defining an appropriate and successful digital marketing strategy.
Phase 4
Digital tools
User tests, surveys, navigation tracking, multivariate tests and web analytics among others are some of the tools we use on a regular basis to understand how to make our clients' digital marketing investment more effective.
Phase 5
Implementation of learnings
Our analyses enable us to uncover new possibilities both online and in terms of positioning and branding. These are indicators of possible process improvements that, while far from digital, have a significant impact on the profitability of the business.
find out how we work
Our Digital Analytics Services
Our approach is based on data that we translate into easy-to-interpret reports. We like simplicity.
We share with our clients monthly or quarterly reports that report the state of the business in real time.
We help you define the metrics that are essential to your business objectives. There are many metrics, but we know that not all of them are the most suitable.
That’s why we work with you to validate your objectives and then track and report the metrics that best capture the achievement of those objectives.
Our web analytics services help you quantify your investment and return on investment.
You’ll be able to see exactly where your advertising investment is going per channel and the return on each channel.
digital analytics influence
What could it mean for your business?
We don’t just look at web traffic, we measure conversions and the set of channels to which the conversion is attributed.
We also track and analyse data from each channel, such as your PPC strategy, SEO, SEM, Display Ads and social media efforts.
By getting a 360-degree view, we can optimise your digital marketing campaigns and above all keep you informed about what the next steps are to optimise ROI.
360º digital agency
What else can we do for you?
Dashboards and Data Visualization
A dashboard is a graphic representation of the most important information and KPIs. Dashboards provide an accessible way to spot and understand trends, outliers and
UX/UI Design
UX – User Experience We create minimalist usability and digital design proposals. We focus on understanding user needs and aligning them with your business objectives.
Want to implement a digital strategy in your business?
We can help you to make the digital channel your main source of acquisition through an omnichannel strategy and to optimise your conversion rate.