Amazon content management
The content of your Amazon ads is still part of your brand image. How many times do we see product descriptions on Amazon or so-called listings that are incomplete, misspelled or have poor quality photographs?
The importance of content on Amazon
Our content management service on Amazon
The difference between selling or not selling often comes down to including quality photographs, detailed product descriptions that include keywords or search terms. This implies that a correct management of the content of your Amazon listings is absolutely essential to succeed in selling your products.
The elements that are part of the content you must manage in Amazon are.
Basic product information: title, brand, identifier.
Product variations: colors, sizes or other variations of the same product.
Available offers.
Images.
Product description: highlighted and descriptive text of the product.
Keywords: search terms, audience, synonyms and attributes.
Other details: weight and materials.
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We help you to rank higher than your competitors at an organic level.
Having all the information complete and well structured will make our listings positioned organically above the competitors, this means that potential customers will see us before and we are more likely to sell. Moreover, you should not start running paid campaigns on your products until you have perfectly optimized listings. Your customers must be able to get all the information they need to decide to buy, otherwise you will be throwing money away.
In the vast majority of cases the brands themselves do not have control over the content that is published on Amazon about the brand itself and the public content depends on individual sellers who resell the products through the platform. Brand image is exposed. If you want to start gaining control over your brand and the image displayed on the different platforms you can check out Brand Protection services.
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What else can we do for you?
Inventory management on Amazon
Creation of product listings, search and conversion optimization.
Customer service with Amazon
Team of specialized consultants with experience in Amazon customer service.
Amazon marketing campaign management
Campaign creation and configuration, optimization and measurement, audience definition and results monitoring.
Amazon content management
Total transparency of management with access from your Amazon account and no commitment of permanence.
Expansion and internationalization of sales on Amazon
We analyze and define with you your internationalization strategy for your products on Amazon.
Analytics and reporting at Amazon
Latest technology that allows us to perform optimizations and reports with the highest precision.
Brand protection on Amazon
We help our clients identify and remove trademark and copyright infringers.
Optimization and positioning on Amazon
Customized service with administration, SEO and advertising management with Amazon.