The client
In the challenging universe of mental health, Alicia González Psicología is positioned as a beacon of innovation and proximity. With an extensive presence in social networks and a philosophy focused on accessibility, Alicia has become a reference for thousands of people seeking emotional well-being. However, her platform needed a digital evolution that would reflect her impact and connect more effectively with her audience. This is where CRONUTS DIGITAL made the difference.
The challenge
To create a website that not only captured the essence of the Alicia Gonzalez brand, but also integrated advanced technological tools to facilitate the management of appointments and consultations. The goal was to offer a seamless digital experience that balanced the human side of psychology with the efficiency of technological solutions.
How we did it
We developed an intuitive and elegant portal that highlights the experience and empathetic character of Alicia González and her team. By integrating eHolo, a specialized appointment management platform for psychologists, we managed to automate the booking process without losing the personal touch that characterizes the brand. In addition, we made all the corresponding redirections to ensure that the new website did not lose search engine positioning, maintaining its visibility and attracting new organic traffic.
We also adapted the website so that the content generation is indexed in the first positions from now on and we have an integrated booking engine within the same website with eHolo.
Results
It is still too early to measure the results, but at first glance we can see that users have gained a lot in terms of usability and can now schedule appointments in a much more agile way. In short, the user experience now matches the authority that Alicia Gonzalez exudes in social networks.
"Now our patients can book their appointment in seconds, with an online experience that is as close and caring as in-office."
