Agencia TikTok Ads Madrid B2B niches funcional 2026. Cronuts.digital opera Madrid en modelo híbrido remoto + sprints presenciales. TikTok For Business + Spark Ads (organic boost) + Shop Ads + Lead Gen Forms + closed-loop CRM.
Servicio Agencia TikTok Ads Madrid · qué incluye
- Audit + setup TikTok For Business · ad account + pixel + Events API server-side.
- Spark Ads · boost organic posts cliente + thought leaders.
- In-Feed Ads · native video native UGC-style.
- Lead Gen Forms · prefilled native TikTok user data.
- Shop Ads · ecommerce B2B catalog integration.
- Custom audiences + Lookalikes · upload Won deals + retargeting.
- Closed-loop CRM · TikTok Events API → revenue attribution.
Por qué TikTok Ads B2B 2026
- 1.500M+ usuarios global · audiencia profesional B2B niches funcional.
- CMO + founders consume TikTok · gen-X+millennial B2B decisores.
- Spark Ads thought leadership · amplificar organic C-level reach.
- Cost CPM bajo · 3-15€ CPM (vs LinkedIn 30-60€).
- UGC + creator economy · authentic storytelling vs polish corporate.
- B2B niches OK · SaaS + agencies + consultants + tech con CMO/founder content.
Cuándo TikTok Ads B2B mid-market
- B2B target young decision-makers · gen-X + millennial CMOs/founders.
- Founder-led brand · cofundador con video content regular.
- UGC creators + influencers B2B · partnerships con thought leaders B2B nicho.
- Awareness experimentation · 5-10% paid budget test TikTok niches.
- NO recomendado · B2B enterprise traditional industries (industrial, legal, healthcare).
Benchmarks TikTok Ads B2B España 2026
- CPM · 3-15€ B2B audiences.
- CPC · 0.30-1.50€.
- CPL Lead Gen · 15-50€ B2B mid-market.
- CTR average · 1.5-3.5% (above industry).
- VTR (View-Through Rate) · 25-45% video completion.
- Min daily budget · 20€/día.
- Min monthly viable · 1.000-2.000€/mes.
Creative production TikTok B2B
- 9:16 vertical mandatory.
- 15-30 segundos sweet spot.
- UGC-style preferred · NO corporate polish.
- Founder/CMO talking-head · authenticity drives engagement B2B.
- Audio + captions · 80% TikTok consumed sin sonido — captions mandatory.
- Hook <3 segundos · attention span TikTok.
- 3-5 variants/week · creative fatigue rápido.
Precios transparentes
- Fee management · 1.500-5.000€/mes según spend.
- Creative production · 500-2.500€/video pack 3-5 variants.
- Setup TikTok Events API · 4.500-9.500€ proyecto.
- Paid spend · 1.000-10.000€/mes mid-market.
- Cuenta propiedad cliente.
FAQ TikTok Ads Madrid
¿TikTok Ads B2B realmente funciona?
Funciona en niches específicos B2B. SaaS + agencies + consultants + tech con CMO/founder content sí. B2B enterprise traditional (industrial, legal, healthcare) no recomendado. Test 5-10% paid budget para validar antes de escalar.
¿Spark Ads o In-Feed Ads B2B?
Spark Ads (boost organic) preferred B2B porque preserve authenticity + organic engagement social proof. In-Feed Ads para campaigns con creative production controlado + Lead Gen Forms.
¿Necesitamos creator/founder activo TikTok?
Recomendado pero no mandatory. UGC creators externos partnership opción válida. Founder-led brand con CMO/CEO grabando 1-2 videos/semana drives mejor ROI long-term.
¿Budget mínimo TikTok B2B?
1.000-2.000€/mes mínimo viable + creative production 500-2.500€/mes. Sub-1K€/mes paid spend insuficiente para ML signal + creative variation needed.