Agencia Marketing SaaS B2B mid-market · senior accountability + stack integrado SEO + GEO + Paid + Content + CRO + Analytics. Cronuts.digital opera SaaS B2B 5-150M€ ARR con closed-loop CRM (HubSpot/Salesforce) + multi-touch attribution + PLG funnel optimization. Retainer integrado 5.5-15K€/mes.
Stack integrado SaaS B2B canónico
- SEO + GEO · citation engineering ChatGPT/Claude/Perplexity + topic cluster.
- Paid Media · Google Ads + LinkedIn ABM + Meta retargeting + sGTM.
- Content Engine · 10-20 piezas/mes + thought leadership LinkedIn.
- CRO research-backed · PLG funnel + activation + pricing page A/B.
- Marketing Automation · HubSpot/Salesforce + lead scoring + nurture.
- Analytics + Attribution · GA4 + BigQuery + Looker + multi-touch W-shaped.
Por qué Agencia SaaS B2B specialized
- PLG funnel ≠ traditional B2B · trial → activation → expansion vs MQL → SQL → Won.
- NRR + expansion revenue · post-Won marketing crítico (Customer Success).
- Unit economics tightness · LTV/CAC + CAC payback obsesivamente tracked.
- Multi-stakeholder buyer journey · user + admin + economic buyer paths separados.
- Compliance EU mandatory · DPA + GDPR + EU AI Act growing relevance.
Resultados típicos Agencia SaaS B2B
- +200% organic traffic 12m.
- +25% conversion MQL → SQL.
- 3-5x ROAS multi-touch.
- NRR >110% post-marketing impact.
- Payback 6-12 meses.
Precios transparentes
- Diagnóstico inicial · 8.500-15.000€ proyecto (4-6 semanas).
- Retainer integrado mid-market · 5.500-9.500€/mes.
- Retainer enterprise SaaS · 9.500-18.000€/mes.
- Paid spend separado · 6-20K€/mes mid-market.
Términos relacionados
- Sector SaaS B2B — pillar.
- SEO SaaS B2B — service específico.
- Paid Media SaaS B2B.
- CRO SaaS B2B.
- NRR — métrica gold-standard.
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