What is GEO (Generative Engine Optimization) and why does it matter for B2B?

GEO is the discipline of optimizing content and structured data so it gets cited by generative engines (ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews). It matters for B2B because 30-40% of pre-purchase B2B research already happens through AI search in 2026. Appearing in generated answers = organic pipeline; not appearing = growing invisibility.

Does GEO replace traditional SEO or complement it?

Complements. Traditional SEO still captures Google demand (60-70% of B2B organic traffic). GEO captures the growing AI search slice (10-25% and rising). Cronuts works both in parallel from the same editorial strategy: well-structured GEO content also ranks better in classic SEO.

How do you measure GEO success when Perplexity and ChatGPT don't show impressions?

We combine: brand monitoring on AI responses (Profound, AthenaHQ, manual sampling prompts), referral traffic attributed in GA4 (chat.openai.com, perplexity.ai, gemini.google.com), brand search volume + direct URL hits, and lead origin interviews ('how did you find us?'). It's probabilistic attribution, not deterministic.

How long does it take to rank a B2B page in SEO?

Long-tail informational keywords: 2-4 months with mid-DR domain. Competitive transactional keywords (e.g. 'b2b performance marketing agency'): 6-12 months with +50 DR authority. Pillar keywords in saturated markets: 12-18 months with full topical authority strategy.

Do you do link building and what kind?

Yes, but only digital PR + editorial collaborations. No PBN, no link farms, no 'paid guest posts' at bulk. The links we negotiate come with real traffic, aligned topical authority and indefinite duration. Slower results, zero penalty risk.

Technical SEO + GEO · B2B in Spain

We rank where your customers search. And where AI asks.

Technical SEO + GEO (Generative Engine Optimization) for B2B companies. Top 3 in Google. Cited by ChatGPT, Perplexity, Gemini and Google AI Overviews. Organic pipeline attributed to revenue, not empty impressions.

Free SEO audit →See SEO services

+304%

Average organic traffic

Top 3

Google positions · 12 months

4/4

Generative engines covered

+80

Active B2B companies

In short

What does a B2B SEO + GEO agency include?

A B2B SEO + GEO agency runs 6 disciplines: strategy and keyword research, technical SEO (Core Web Vitals, schema, indexability), E-E-A-T content, editorial link building DR 50+, GEO (Generative Engine Optimization) for ChatGPT, Perplexity, Gemini and Google AI Overviews, and organic traffic attribution to commercial pipeline.

cronuts.digital is a B2B SEO agency in Barcelona with retainers from €1,800/month (Starter) and €3,800/month (Grow with 6-month organic guarantee). Cases: Eninter +175% organic clicks, JAX 572K sessions, Grup Olivé 800K impressions/month. Zero lock-in, we work on your WP, operational handoff.

Companies already moving their number with us

40% of B2B searches already go through generative AI. If you're not there, you don't exist.

Request GEO audit →

SEO services · 9 disciplines

SEO with method. Measurable pipeline. No smoke.

9 disciplines connected under a single system. From technical audit to editorial link building. Each service has fixed scope, closed pricing and real metrics attributed to business.

Main landing

B2B SEO Consultant

Senior strategic consulting. Transactional keywords, correct architecture, E-E-A-T content, GEO for AI Overviews. Traffic that converts to pipeline.

Main landing →

Comparison

Best SEO agency Spain

Comparison guide with real criteria to choose an SEO agency. Pricing, red flags, what to demand before signing. Updated 2026.

Read guide

Ecommerce

Ecommerce SEO

Product page architecture, category optimization, Product + Review schema, Merchant Center feed. Transactional traffic that sells.

See service

Local SEO

Local SEO · Barcelona

Google Business Profile, NAP, local citations, local pack, managed reviews, Local Pack and Maps. For businesses with a physical presence.

See service

International

International SEO

Multilingual architecture, hreflang, ccTLD vs subfolder, local authority per market. B2B expansion to Europe and USA.

See service

Technical SEO

Technical SEO · Core Web Vitals

Crawl, indexation, LCP < 1.2s, INP, CLS, schema.org, sitemap, robots, IndexNow. The technical foundation without which nothing ranks.

See technical guide

Audit

B2B SEO Audit

150+ critical checkpoints. Technical, content, authority and competitive diagnosis. Executive document delivered with HIGH/MEDIUM/LOW priorities.

7 days · from €1,500

Authority

Editorial link building

DR 50+ editorial, no blog networks. Digital PR, HARO, broken backlink recovery, unlinked mentions, competitive analysis.

5 DR50+/month

GEO · 2026 differentiator

GEO · generative engines

Optimization for ChatGPT, Perplexity, Gemini, Google AI Overviews. Expanded schema.org, llms.txt, FAQPage, Speakable, AI crawler access.

Unique differentiator →

GEO · Generative Engine Optimization

Your customer no longer searches Google. They ask an AI.

40% of B2B searches go through ChatGPT, Perplexity, Gemini and Google AI Overviews. These AIs cite sources. If your content isn't citable, you don't exist for the modern buyer. GEO is the SEO of 2026: engineering content so AI recommends it.

Robots.txt with 28+ AI crawlers allowed (GPTBot, ClaudeBot, PerplexityBot, anthropic-ai, OAI-SearchBot, Gemini-Deep-Research, etc.)
llms.txt with declared structure + citable passages
Expanded schema.org: FAQPage, HowTo, Speakable, Dataset, Article
Entity linking to Wikidata, Wikipedia, DBpedia for disambiguation
Answer-first content: citable answers in the first 100 tokens of each H2
Monthly citability monitoring: ChatGPT / Perplexity / Gemini queries

ChatGPT Search

OpenAI

GPTBot · OAI-SearchBot · allow

Perplexity

Perplexity AI

PerplexityBot · allow

Gemini

Google

Gemini-Deep-Research · allow

AI Overviews

Google Search

Googlebot · SGE · allow

Claude

Anthropic

ClaudeBot · Claude-SearchBot · allow

Copilot

Microsoft

Bingbot + Bing AI · allow

Bot allowlist

28 AI crawlers with explicit access in robots.txt. We audit monthly to make sure no technical change inadvertently blocks AI bots.

How we work

Three phases. Organic pipeline in 90 days.

Method proven across 80+ B2B projects. First measurable impact week 4. Full SEO + GEO system operational within 90 days.

Phase 01 · Diagnosis

360º audit

150+ technical checkpoints + competitive analysis + keyword research with intent + entity gaps across generative engines. Executive document with opportunities prioritized by projected ROI.

Days 0–7Free on initial audit

Phase 02 · Execution

SEO + GEO system

Technical fixes, content restructuring, expanded schema.org, llms.txt, editorial link building, optimization for AI Overviews + ChatGPT + Perplexity + Gemini.

Days 7–90Closed monthly pricing

Phase 03 · Scale

Monitoring + iteration

SE Ranking position tracking + monthly AI citability + GSC + Bing WMT. Executive report: top 10 KWs, attributed traffic, AI mentions, next-sprint decisions.

Day 90+ROI guarantee

Real cases · verifiable numbers

Results with name and number.

JAX industrial B2B case — technical SEO + Service schema

B2B Industrial USA · 12 months

572K sessions

JAX USA: sector keywords + Service schema = 572K organic sessions and 4,600 MQLs.

Technical SEOContent pillarSchema

See case →

Eninter Ascensores case — SEO pillar posts + GEO ready

B2B Industrial · 9 months

+175% clicks

Eninter: pillar posts + refresh + FAQ schema = +5,400 AI-citable leads.

SEO pillarGEO

See case →

Grup Olivé case — local SEO Barcelona restaurants

Hospitality · Local SEO

800K impressions

Grup Olivé: local SEO + GMB + reviews automation = 350K "directions" clicks.

Local SEOGMB

See case →

See all cases 32 cases published

2026 SEO truths

Six things nobody tells you.

96% of pages get no organic traffic. If you don't measure business attribution, SEO is decoration.

Technical SEO is the foundation. No foundation, nothing ranks. LCP > 2.5s kills your CTR before you start.

GEO is not SEO with schema. It's citable content engineered to be the answer AI picks.

A DR 50+ editorial link beats 50 from a network. Quality and diversity over volume.

Intent beats volume. 200 BOFU searches bill more than 5,000 informational ones.

E-E-A-T is not optional. Google + AI don't cite sources without verifiable authority (Wikidata, LinkedIn Learning, Schema Person).

Verified reviews · SEO & GEO executives

CMOs talking about SEO with revenue impact.

★★★★★ 4.9 / 5 · 34+ verified reviews

See all on Google →

Frequently asked questions

What CEOs and CMOs ask before signing.

What is GEO and how does it differ from SEO?

SEO optimizes for your site to appear in traditional Google and Bing SERPs. GEO (Generative Engine Optimization) optimizes for your content to be cited by generative AI engines such as ChatGPT, Perplexity, Gemini and Google AI Overviews. In 2026, 40% of B2B searches go through AI. If you don't optimize for GEO, you lose that demand before it reaches Google.

How long does an SEO project take to show results?

First measurable results in weeks 4–6. Sustained impact from month 3. Top 3 on key transactional keywords between months 6–12 depending on competition. Technical SEO pays off in weeks; content + authority in months. If an agency promises top 3 in 30 days, run.

How much does a cronuts SEO audit cost?

From €1,500 (150+ point technical audit, delivered in 7 days). Full audit with competitive analysis + GEO + link profile: €3,500. Includes: executive document with HIGH/MEDIUM/LOW priorities, ROI estimate, 6–12 month roadmap. If you hire a monthly fee after the audit, the audit is rolled into the first fee.

Do you work with any company?

Only B2B companies between €500K and €100M annual revenue. Best fit: SaaS, industrial, legal tech, health, education, fintech, B2B ecommerce. We need a connected CRM (HubSpot, Pipedrive, Salesforce) to attribute organic traffic to pipeline. Without a CRM, we can't measure real impact and we decline the project.

How much does the monthly SEO fee cost?

Three tiers by scope: Starter €1,500/month (1 SEO lever, 3-month minimum). Grow €3,500/month (technical SEO + content + GEO, 6-month minimum, ROI guarantee). Scale custom (dedicated squad, DR 50+ link building, international). No open-ended retainers. No hidden billable hours. Closed pricing before signing.

What is the 90-day ROI guarantee?

If within 90 days of kickoff there are no clear improvement metrics on the target KPI (organic traffic attributed to pipeline, top 10 positions, AI citability), we refund the last month's fee. If in 6 months the KPIs haven't improved, the seventh month is free. No algorithm excuses. No asterisks. Written into the contract.

Do you do link building?

Yes, but editorial DR 50+ only. No blog networks, PBNs, or forum links. Method: Digital PR (we generate proprietary data that outlets cite), HARO outreach, broken backlink recovery, unlinked mention conversion, competitive analysis for editorial opportunities. Typical target: 5 DR 50+ backlinks/month included in Grow+ plans.

How do you measure whether ChatGPT, Perplexity or Gemini cites my content?

Monthly monitoring with category-specific queries across the 4 main AI engines (ChatGPT Search, Perplexity, Gemini, Google AI Overviews). Tracking of mentions + link rate + share of voice vs direct competitors. Tools: proprietary scripts + Otterly.AI + Profound. Monthly dashboard with evolution + competitor comparison.

SEO audit · free · 7 days

We tell you which KWs move pipeline and which are smoke.

150+ technical checkpoints, competitive analysis, keyword research with intent, gaps across generative engines. Executive document with HIGH/MEDIUM/LOW priorities + projected ROI. If there's no viable SEO case, we tell you before signing.

90-day ROI guarantee: if there are no clear metrics, we refund the last month.