Artículos firmados por Albert Puig Navàs
BusinessHow much does a digital marketing campaign cost?
Today we are going to talk about a question that we are constantly asked... How much do I have to spend on a digital marketing campaign? Or... How much should I invest in paid campaigns if I have never done it before?
Sin categoríaMarketing and sales: how to create a joint strategy?
It is clear that companies whose marketing and sales departments work together are much more effective. However, to date, only around 30% of European companies have a good alignment between the two departments.
BusinessWhat to ask when hiring a digital marketing agency
In this post you will see what we recommend to ask when hiring a digital marketing agency. It includes some of the best and worst questions our clients have asked us to understand the efficiency of our digital agency.
Sin categoría13 eCommerce design mistakes that are hurting your business
In this post, we will present over 13 common eCommerce web design mistakes, along with some tips on what to do to correct them when necessary.
Marketing5 advice on promoting growth on digital channels within your organisation
Getting into a state of sustained growth is not easy; if it were, every company would do it. To succeed, you will have to break many of the rules you have been taught in business school that are designed to minimise risk. In fact, to achieve your growth objectives in the face of uncertainty and change, you must follow a new set of rules. This is why adopting growth-friendly strategies and practices is much easier in early-stage startups than in large or medium-sized companies that are well established in their sectors.