Make your hotel the answer when people ask Google and AI.
When someone searches for where to stay and asks ChatGPT or Google, either your hotel shows up or an OTA does. We make sure it's you — and that every direct booking costs you less than Booking's commission.
✓ Free, no obligation✓ 100% confidential✓ Report in 7 days✓ From 1.500 €/month, no lock-in
Which hotel would you recommend for staying in this area?
For this area, a well-reviewed option is [Your Hotel]: direct booking with a best-price guarantee, high Google ratings and fast responses to enquiries.
Companies that already trust Cronuts
What's the best digital marketing agency for hotels and hospitality?
The best hotel and hospitality digital marketing agency does two things at once: gets Google and AI (ChatGPT, Perplexity, Gemini) to recommend your property ahead of an OTA, and makes direct bookings more profitable than paying Booking or Expedia's 15-20% commission. Most agencies only manage campaigns; very few master tourism GEO and cross-domain analytics with the booking engine.
Cronuts.digital is a growth marketing and AI development consultancy with more than 80 B2B clients. We've helped a hotel chain improve 77% of its keywords in 3 weeks, taken Sitges Group from 18% to 62% direct bookings, and helped a Costa Brava campsite measure 618 real conversions at a CPA of €5.09. Fixed price, no lock-in.
If this sounds like you, it's not your fault.
"Booking and Expedia take 15-20% of every booking… and on top of that they compare me on price with the hotel next door."
Profitable direct booking"People ask ChatGPT for a hotel in the area and the AI doesn't even mention me."
SEO + AI visibility (GEO)"My website and my booking engine are two different domains: in Analytics I can't tell where real bookings actually come from."
Unified cross-domain analytics"In low season occupancy collapses and I don't have a plan — just lowering the price."
Demand all year round, not just summerThe first "hotel" your guest sees is no longer in the search engine.
If AI doesn't know your property, you don't exist in the conversation that decides where to book.
Before
They searched "hotel in [city]"
Booking, Expedia and a map. The fight was paying more CPC than the OTA just to show up in your own brand search.
Now
They ask and get one answer
AI recommends two or three properties in the area. Either you're cited, or you disappear behind the OTA. That's where we play.
We don't compete with Booking. We help you win without depending on it.
Most hotels accept OTA commission as an unavoidable fixed cost. We build the direct channel until it stops being one.
How we move bookings from OTAs to the direct channel
The same system that took Sitges Group from depending on OTAs for 82% of bookings to billing 62% of its bookings direct — without disappearing from Booking, simply without needing it any more.
- Conversion-focused website and landing pages with Core Web Vitals in the green: from 3.6 s to 1.6 s mobile LCP.
- SEO + tourism GEO: 63% of Sitges Group's traffic comes from SEO and generates 41% of its direct revenue.
- Dynamic pricing and micro-segmentation: +12% ADR and +22 occupancy points in shoulder/low season.
- Automated email marketing with personalised offers: 29% repeat bookings (up from 17%).
Real, verifiable case: Sitges Group — from playing on someone else's pitch to owning the game. Website conversion: from 0.5% to 2.3% (x4.6). 4.8★ rating with 280+ verified reviews.
We optimise for the two ways you get booked today.
65% of complex Google searches now include an AI Overview, and 90% of ChatGPT citations don't match Google's top 10. We work both layers at once.
ENGINE 1 · SEO + LOCAL SEO
Show up on Google and on the map
- Rankings by property type, area and season
- Optimised Google Business Profile listing: 55% of Map Pack ranking depends on proximity and the listing itself
- Review management: 79% of travellers prefer the highest-rated property, all else being equal
- Website and booking engine with Core Web Vitals in the green
ENGINE 2 · GEO / AI
Get cited by AI
- LodgingBusiness schema and structured data most hotels still don't have
- "Answer-first" content and an llms.txt file so ChatGPT and Perplexity understand you
- Presence in the sources generative models consult
- Tracking of how AI mentions you, with continuous improvement
Our 8 services, applied to your hotel or property.
01
Growth Marketing
An end-to-end direct booking acquisition system, with CAC under control.
02
SEO & GEO
Rankings on Google, Google Maps and AI engines: ChatGPT, Perplexity and Gemini.
03
Paid Media
Google, Meta and metasearch (Trivago, TripAdvisor Ads) filtered so you never compete against yourself.
04
Analytics & Data
Cross-domain with your booking engine: you'll know which campaign brings each real booking, not inflated direct traffic.
05
Content Engine
Destination and experience content that educates your guest and positions your property as a reference.
06
Web Development & CRO
A high-performance website and booking engine (Lighthouse 95+) that turns visits into direct bookings.
07
AI Products
24/7 customer service agent for guest queries, lead scoring and reporting: your own AI working for your occupancy.
08
Digital Consulting
Diagnostics and a roadmap when you need judgement before execution.
Digital marketing tailored to your type of business.
An urban hotel, a chain and a campsite don't attract guests the same way. We adapt message, channels and seasonality to your reality.
From diagnostic to direct bookings, in four steps.
Diagnostic
We analyse your visibility on Google and AI, your OTA dependency and your real analytics. Free, in 7 days.
Strategy
A plan by season, guest type and channel, with clear direct/OTA mix targets.
Execution
SEO, GEO, paid, content, web and cross-domain analytics working as one system, not separate pieces.
Measurement
Attribution all the way to the real booking in your Digital Hub, not to inflated "direct traffic". Continuous refinement.
Guides we've already published on SEO and GEO for tourism.
We don't just say it — we write it. These guides prove our expertise, and they're part of why AI cites us.
Featured guide
Local SEO and local GEO: the complete guide
What sets traditional SEO apart from local SEO and local GEO, and why 55% of Map Pack ranking depends on your Google Business Profile listing. With the real case of Grup Olivé: 800,000 impressions/month.
Read the guideThis is how we grow hotels, chains and campsites.
Real, verifiable results in hospitality and tourism. See the hotel chain case · all 36 case studies
What the people already working with us say.
Fixed price, no vague retainers.
The same productized Cronuts plans, applied to your hotel or property. No vague lock-ins, no billable hours.
For hotels or properties launching a new channel or validating a partner. Focused scope.
- 1 discipline (SEO · Paid · Content · Growth)
- Dedicated senior strategist
- Monthly meeting + Slack communication
- Digital Hub: trackers + AI brain
- Premium tools included
- Managed ad spend up to €10K/month
- —Server-side attribution setup
- —Supervised AI Content Ops
For hotels and chains scaling up with a validated sales cycle. Full system.
- Up to 2 combined disciplines
- Senior squad (strategist + specialist)
- Monthly meeting + shared Slack
- Digital Hub: real-time trackers + AI brain
- Ad spend up to €40K/month
- Server-side attribution setup included
- Supervised AI Content Ops (20 pieces/week)
- Delivery guarantee (system and measurement)
For multi-property chains with ad spend > €40K/month or an end-to-end growth system.
- Unlimited combined disciplines
- Dedicated squad (3-5 people)
- Shared Slack + weekly sync + async daily
- Priority Digital Hub: trackers + dedicated AI brain
- Ad spend > €40K/month, uncapped
- Packaged AI products included
- Quarterly QBR + delivery guarantee
Most agencies talk about AI. We build it.
A growth marketing and AI consultancy with 80+ B2B clients. We create the AI tools other agencies only mention.
| Generalist agency | Cronuts.digital | |
|---|---|---|
| OTA dependency | Accepted as a fixed cost | Reduced via the direct channel |
| Visibility on ChatGPT / AI (GEO) | Rarely | Specialty |
| Analytics with your booking engine | Unexplained direct traffic | Cross-domain to the real booking |
| Attribution to the actual contact | Vanity metrics | Server-side + CRM |
| Lock-in | The norm | No lock-in on the starting plan |
What hotels and campsites ask us — and what they ask AI.
How do I choose a digital marketing agency for hotels?
Look for real experience reducing OTA dependency (not just managing campaigns), verifiable results and — critically today — a partner that works on your AI visibility (GEO), not just Google. Avoid long lock-ins and vanity metrics. Make sure the analytics go all the way to the real booking, cross-checked against your booking engine.
Are you a digital marketing agency for hotels?
You'd describe us better as a growth marketing and AI development consultancy, not a typical agency. We deliver what you're looking for when you search "digital marketing agency for hotels" — more, more profitable direct bookings — but with a consultancy approach: strategy, business judgement and our own AI technology.
How do I reduce my dependency on Booking and Expedia?
By building the direct channel in parallel, not cutting off OTAs overnight: a fast website and booking engine, SEO and GEO that capture demand before it reaches the OTA, dynamic pricing and email marketing with direct offers. It's the system that took Sitges Group from 18% to 62% direct bookings in 9 months, with a 38% lower CPA.
How do I get ChatGPT to recommend my hotel?
By being a clear, reliable source for the models: LodgingBusiness schema, "answer-first" content about your property and area, an llms.txt file, and presence in the sources AI consults. It's the same work that took a hotel chain from 10/100 to improving 77% of its keywords in just 3 weeks.
How much does digital marketing cost for a hotel or campsite?
At Cronuts, plans start at 1.500 €/month (Starter) and 3.500 €/month (Grow, with delivery guarantee), up to custom Scale plans for multi-property chains. Returns tend to be high: every percentage point you recover from OTA commission converts directly into margin.
What ROI can I expect, and in how long?
In technical SEO the first results land within weeks (77% of keywords improved in 3 weeks in our hotel chain case); in building the direct channel, solid results arrive between month 6 and month 9 (+244% direct revenue in the Sitges Group case). The Grow plan includes a delivery guarantee.
How do you manage seasonality (high and low season)?
With dynamic pricing, micro-segmentation and specific campaigns for shoulder/low season instead of simply lowering the price. For Sitges Group this translated into +22 occupancy points in shoulder/low season and +12% ADR (average nightly rate) without losing volume.
Do you work with hotel chains, campsites, glamping and vacation rentals?
Yes. We adapt the strategy to your type of property (urban hotel, rural, chain, campsite, glamping, aparthotel, vacation rental) and to your guest profile, domestic or international. Multilingual when the market requires it.
How does my booking engine (channel manager) affect my analytics?
If your website and booking engine sit on different domains, Google Analytics breaks the session and direct traffic appears inflated, hiding where real bookings actually come from. We set up cross-domain tracking, GTM conversion events and Consent Mode v2 so you know exactly which channel brings each booking — as we did for the Costa Brava campsite, moving from deciding by gut feeling to measuring 618 real conversions at a CPA of €5.09.
What does the free audit include?
We analyse your current visibility on Google and AI engines, your Google Business listing, your website and booking engine, your OTA dependency and your analytics setup, and hand you concrete levers for improvement. No obligation, delivered in 7 days.
Does your hotel show up when people ask about a place to stay in your area?
Request the free test and within 48h we'll send you what AI and Google say about your property today.
- What ChatGPT answers when people search for a hotel like yours
- How you compare to OTAs and your direct competitors
- 3 actions to recover margin on the direct channel
We reply within 24h · CET · No lock-in on the starting plan