cronuts.digital blog

B2B guides & analysis · SEO, paid, growth, AI.

Editorial content audited by a senior editor. For CMOs and marketing directors of B2B companies between €500K and €100M revenue. Updated weekly.

320

Published articles

10+

Active categories

/wk

Editorial cadence

+GEO

Cited by ChatGPT / Perplexity

Showing category: paid-media-2 · 4 articles

Paid Media · articles

Page 1 · Showing 4 of 4

SEM Positioning: The Advanced Guide to Dominate Search ResultsBusiness

25 min

SEM Positioning: The Advanced Guide to Dominate Search Results

Learn how to optimize your paid campaigns to maximize visibility and ROI in search engines. Our expert guidance provides you with practical strategies and advanced tips to stand out in a highly competitive marketplace, ensuring your business reaches its target audience.

APAlbert Puig Navàs
What are paid ads? Keys to understanding and making the most of paid advertisingSin categoría

9 min

What are paid ads? Keys to understanding and making the most of paid advertising

Do you want to know what a paid ad is and how it can benefit your business? In this article, we break down the concept of paid advertising, explaining its importance in today's digital marketing strategy. You will learn how paid ads can increase your visibility, improve your audience targeting and boost your sales. We provide you with practical tips and real-world examples so you can start getting the most out of your paid advertising campaigns.

APAlbert Puig Navàs
How to make a foolproof Google Ads advertising set upPaid Media

9 min

How to make a foolproof Google Ads advertising set up

Google Ads is a powerful tool to scale your B2B business, but only if you know how to use it. It's not about generating traffic for the sake of generating traffic, but about attracting relevant traffic that converts. From CRONUTS.DIGITAL we tell you how to create a proper campaign structure, accurate segmentation, and how to choose the right keywords to optimize your investment and get real results.

SLSantiago Lleras Lernoud
Google Advertising Agency: 67% of Budget Is Wasted Due to MismanagementPaid Media

12 min

Google Advertising Agency: 67% of Budget Is Wasted Due to Mismanagement

67% of the budget invested in Google Ads is wasted on clicks that never convert. Not because Google doesn't work. Because most agencies manage campaigns as if it were 2010. This guide cuts through the noise: what to look for in a Google ad agency that generates real ROI (not vanity metrics), how much it really costs (from 800€/month management + ad spend up to 5,000€/month depending on complexity), what results to expect (typical ROAS 3-6x if done right, 0.8-1.5x if done wrong), and the 7 red flags that scream "this agency is going to burn your budget". It includes 5 real cases with no make-up numbers: exact investment, measured ROAS, and what worked or failed. We document how to place an ad on Google correctly (not just "create campaign" but structure that converts), real Google Ads prices by industry (CPC from 0.80€ to 25€ depending on the sector), and why YouTube Ads can be your best channel or your worst mistake depending on your business model. No empty motivation. No corporatism. Only what works.

APAlbert Puig Navàs

Reading does not scale. Executing does.

Move from the article to the pipeline.

Get the Signal every Friday or book 30 min with Albert: brief diagnosis, identified levers, clear next step. No sugarcoat.

The Signal · every Friday · free

Less noise. More levers.

One email every Friday. One real B2B case, one proprietary metric, one lever you can execute on Monday. Signed by Albert Puig. No link curation. No summaries. No filler.

  • 1 real case with verifiable data
  • 1 actionable SOP system
  • Proprietary metrics from the cronuts pipeline
  • Early access to whitepapers
  • Zero generic automation
  • 1-click unsubscribe · no double opt-in
★★★★★ 4.9 subscriber rating4,200 B2B readers42% open rateSending since 2023

First email in under 2 minutes · no spam · 1-click unsubscribe